Marianne Benyamin

Marianne Benyamin

Current Management Consultant and aspiring Product Designer!

Turning the Page: A New and Improved Digital Experience for the Morgan Library & Museum

In today's digital age, a place's online presence is an extension of its brand and must shine to convert online viewers into in-person visitors. The Morgan Library & Museum, which welcomes over 250,000 on-site visitors and 7 million online visitors annually is due for an upgrade.

Premium UX Template for Framer

Platforms Used

Figma, UX Metrics

Project Timeline

16 Weeks

Turning the Page: A New and Improved Digital Experience for the Morgan Library & Museum

In today's digital age, a place's online presence is an extension of its brand and must shine to convert online viewers into in-person visitors. The Morgan Library & Museum, which welcomes over 250,000 on-site visitors and 7 million online visitors annually is due for an upgrade.

Platforms Used

Figma, UX Metrics

Project Timeline

16 Weeks

Turning the Page: A New and Improved Digital Experience for the Morgan Library & Museum

In today's digital age, a place's online presence is an extension of its brand and must shine to convert online viewers into in-person visitors. The Morgan Library & Museum, which welcomes over 250,000 on-site visitors and 7 million online visitors annually is due for an upgrade.

Premium UX Template for Framer

Platforms Used

Figma, UX Metrics

Project Timeline

16 Weeks

Amazon Music x Pratt Design Challenge

Amazon Music challenged our team to design a customer experience strategy that drives awareness, acquisition, and retention among passionate music fans. We designed FanClub, a community-first feature that turns live music moments and social discovery into acquisition, and fan belonging into retention. Our solution was built around two distinct user personas and two high-intent entry points.

Premium UX Template for Framer

Platforms Used

Figma, Condens

Project Timeline

4 Weeks


Amazon Music x Pratt Design Challenge

Amazon Music challenged our team to design a customer experience strategy that drives awareness, acquisition, and retention among passionate music fans. We designed FanClub, a community-first feature that turns live music moments and social discovery into acquisition, and fan belonging into retention. Our solution was built around two distinct user personas and two high-intent entry points.

Platforms Used

Figma, Condens

Project Timeline

4 Weeks

Amazon Music x Pratt Design Challenge

Amazon Music challenged our team to design a customer experience strategy that drives awareness, acquisition, and retention among passionate music fans. We designed FanClub, a community-first feature that turns live music moments and social discovery into acquisition, and fan belonging into retention. Our solution was built around two distinct user personas and two high-intent entry points.

Premium UX Template for Framer

Platforms Used

Figma, Condens

Project Timeline

4 Weeks


Coming soon

Navigating the National Gallery of Art: A Usability Study

How do visitors plan their visit to NGA's campus? A moderated usability study uncovering how sightseers find their way digitally.

Methods

Moderated Usability Testing

Timeline

Spring 2026

My Design Process

01
Discover

Uncover user needs, pain points, and behaviors through initial research (Empathize)

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Methods used

Surveys
User Interviews
Heuristic Evaluation
02
Define

Define a problem statement and hone in on key issues and opportunities to address (Define & Ideate)

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Methods used

Personas
Affinity Mapping
Competitive Analysis
03
Design

Begin designing or re-designing for problem areas and opportunities (Ideate & Prototype)

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Methods used

Card Sorting
Tree Testing
Wireframing
Prototyping
04
Deliver

Test designs and iterate to create a final high fidelity prototype (Test & Implement)

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Methods used

Prototyping
Usability Testing

Skills

Skills

Research

User Interviews

Usability Testing

Thematic Analysis

Heuristic Evaluation

Tree Testing

Card Sorting

Affinity Diagramming

User Testing

Design

UX Design

UI Design

Wireframing

Prototyping

Interaction Design

Design Systems

Product Design

Facilitation

Workshops

Design Sprint

Leadership

Stakeholder Interviews

Presentations & Storytelling

Requirements Gathering

Experience

Experience

Senior Consultant

Senior Consultant

Senior Consultant

Guidehouse

Guidehouse

Guidehouse

Sep 2021 – Present

Sep 2021 – Present